Category Archives: 2012 color trends

Feb
02

2012 Color Trends

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Wild Animal Prints, Bold Flowers, Lime & Hot Pink

Every year the corporation Pantone Inc forecasts a color trend.  The headquarters which is located in New Jersey spends countless hours researching through various worldly mainstreams, seeking the next “it” color.  They are quite literally looking for the color that will be a worldwide attention grabber.   The two main things that Pantone looks for is what they think the public will want and need.

The 2012 Pantone Color of the year is Tangerine Tango.   It was selected due to its energizing and encouraging elements.  A huge factor in this year’s selection, as well as the colors selected in previous years is the economy and spending habits.  Knowing that consumers are responsible for reviving the economy, this makes Tangerine Tango a perfect color to call shoppers to action in spending.

Now, although this color is vibrant and screams energy, let’s take the financial gain out of the situation and present to you what we at Natures Garden think is going to be the
hot color trends of the 2012 year.  With so many negative things that are occurring in the world:  violent protests, economic uncertainty, famine, poverty; the list seems to be never ending.  Our focus this year was to find colors and trends that will not only stand out, but will keep the positive energy flowing.

Our 2012 Color choice is Lime.  If lime had to be described in a single word it would be amazing.  Lime is the perfect choice because being of the green color family it is a combination of blue and yellow.  Hues of blue colors are calming, refreshing, and peaceful.  Yellow hues are energizing, hopeful, and happy.  Put these two together and bam… beautiful and breathe taking greens.  What a combo!

The color lime green represents many things.  It is a color of balance through means of the body, mind, and emotion.  It represents both change and growth while still maintaining a youthful and playful tone.  On an interpersonal level, lime signifies an open mind to learning and a non judgmental perception.  The color lime initiates the clearing of negativity and reminds us of hope.  Lime is a natural peacemaker.  A color that evokes a healthy anticipation of possible potential while still allowing for
openness to new ideas without any of the angst associated to demands of outside forces.  Lime is a self respect color.  On a final note, the color lime is a mental signifier of luck.

Another strong color that we believe is going to rock this year is hot pink.  You probably saw that one coming.  The color hot pink is fun and exciting.  It contains qualities that
are both passionate and sensual.  Hot pink is confident.  The color radiates feelings of encouragement and unconditional love.  Hot pink also decreases stress levels and
anger.  Hot pink can be a color that provides for very insightful energies.

This year as well we would like to forecast a theme that will surely remain a constant in the spotlight.  Wild, crazy, savvy… animal prints are HOT.  Let your wild side out, unchain the savage beasts.  This is a trend that cannot be trapped.  Whether it is zebra, leopard, tiger, or giraffe; making a statement with a little fierceness is never going out of style.  Bring on the safari!  If you are not sure which print best suits you, feel free to take this animal print quiz:  http://www.blogthings.com/whatanimalprintareyouquiz 

Not only do we feel that lime and hot pink will be the hot colors for 2012, we also feel that these colors will influence the following markets:  fragrance, candle, soap, and cosmetics.  For many years now, people have used orange scented cleaning products to clean their homes.      Tired of the “same-ole same-ole” scent, we believe consumers will be looking for alternative citrus notes to make their homes smell clean.  Imagine a Pink Grapefruit fragrance infused with fresh Kaffir lime.  This is a perfectly, refreshing, clean smell, and it screams hot pink and lime!  Natures Garden just added this wonderful fragrance to our line, and we call it HOT PINK LIME; any coincidence?   Additionally, we
see sugary lime fragrances becoming hot.  Fragrances like Frozen Margarita, Mojito, Coconut Lime, Agave Lime, and Keylime Pie will be hot in 2012.

Fragrances that focus on hot pink will be equally hot; Hot Pink Pomegranate, Pink Watermelon, Pink Sugar, Fluffy Pink Candy to name a few.

Our conclusion:  2012 is going to be a wild and fun time filled with lots of HOT PINK and Lime.  Embrace it, and have fun with it!

Natures Garden Candle, Soap, Cosmetic Supplies